JAPANESE RULES Sebastian Moffett - Why The Japanese Needed Football and How They Got It (Japan)

JAPANESE RULES: an interesting looking book on Japanese culture and soccer.

USED BOOK IN GOOD CONDITION: clean and lightly read at the edges; pages are clean and tanning with age; excellent binding with no spine creases. See photos for cover blurb, condition and sample pages. The book in the photos is the actual book you will receive - we never use stock pictures - enjoy!

PUBLISHER'S BLURB: Who needs football? A little over 10 years ago the Japanese decided they did. After treating it as an irrelevant sport for over 100 years they launched a national project aimed at enrolling themselves as one of the world's footballing powers. Money was no problem. When the professional J. League was set up in 1993, it was hyped and financed by some of the country's richest organisations and attracted high-profile members of the world's footballing aristocracy such as Zico, Gary Lineker, Arsene Wenger and Ossie Ardilles. The Japanese players were dedicated to the cause and even the fans studied, scrutinising the crowds in satellite TV broadcasts to learn the best way to support their teams. Football did indeed become more than a genuine game for Japan. It was going to help the country change, to make it more like the rest of the world. It would make the Japanese more internationally-minded, creative, expressive - everything they were not, but felt they needed to be. It was, according to J. league founder Saburo Kawabuchi, 'an attempt at social revolution'. In the year following their successful hosting of a spectacular World Cup, Japanese Rules shows what worked, what didn't and why.

Book Details

Code: SKU2134

Condition: See notes and photos below

Binding: Paperback

Pages: 218

Published: 2003 by Yellow Jersey Press, UK

ISBN: 0224062069

Postage: FREE! (Posted as a letter)

Price: AUD $8.00

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